
WeLoveUs.Shop Partner Ameka Coleman's Strands Of Faith Took Her From Cancer Research To Curls
Strands of Faith focuses on intentional formulas that honor every curl, coil, and kink.

Strands of Faith focuses on intentional formulas that honor every curl, coil, and kink.

Veteran hairstylist Sabine Bellevue’s new children’s book blends a heartwarming story with wash day tips and a celebration of the Creole language.

Be it her knockout beauty looks, entrepreneurial power, or next-level performance skills, the B-Day girl reminds us that girls run the world.

From surrendering control to rejecting beauty standards and celebrating myself as I am, my locs taught me how growth, like love, takes time.

One writer details what she learned—and everything she thinks you should know before dyeing yours.

Lawmakers are weighing Senate Bill S5438, which will reduce the licensing requirements for textured hair by almost 90 percent.

Here, discover everything you need to know about head spas, and if this one is truly natural hair-approved.

A go-to guide, according to a celebrity stylist.

These stylists share the empowering looks that honor heritage, celebrate freedom, and embody the spirit of Juneteenth.

The singer branched out into a creative look that matched from head to toe.

The CROWN Coalition needs the help of Black women to sweep this legislation across the country.

Things are looking bright for natural hair beauties in the Golden State.


Nia Imani gives us every necessary tip and trick to maintain a ‘wash-n-go.’


Your Loc Muse isn’t just selling a product, it's a lifestyle.

Hairstylist Njeri Radway shares her experience helping former First Lady Michelle Obama embrace her natural hair.

The actress, entrepreneur, and wellness maven celebrated her new natural hair care products through sweet tutorial videos highlighting her children's coils.


It’s silk press season.

Stock up on our favorite treatments and masks for your next self care Sunday.


