#BuyBlack: ESSENCE Guide to Shopping Black-Owned Businesses for the Holidays
ESSENCE partnered with Nielsen for the 2014 African American Consumer Report and found that Black buying power will reach $1.3 trillion in a few years. Couple that info with the fact that Black-owned businesses are on a rise (Black women are the fastest growing group of entrepreneurs in the U.S.!) and we're cooking with gas! This holiday season, ESSENCE wants you to #BuyBlack! We've supplied you with an impressive list of businesses that will help you check off all your loved ones on your Christmas list, and put your hard-earned dollars in the hands of a Black-owned business that needs your support for growth! #BuyBlack this Christmas and grow our community.