After going completely dark last week to honor the individuals who have been recently killed by police brutality, Rihanna’s Fenty label has reopened to launch its summer collection. Last year Fenty seemingly dropped a new piece every month; however, this season the brand is breaking up its summer launches into three big drops, starting today June 11.
Release 6-20 introduces a youthful touch that encourages mod designs and trendy pieces. The new generation of fashionistas have grown to love satin, tie-dye and denim—textures that have played a part ’90 subculture gear.
Clearly influenced by young creatives with this new release, Fenty says that each part of the monthlong drops celebrate a different facet of youth, expressed through varied style cues. This particular release includes two jersey corset dresses, a satin drape shirt, a long-sleeve “immigrant” tee and more pieces perfect for a summer (socially distant) slay.
The releases to come cater to unique summer moods. Each release will build in color, print and momentum, from understated monochrome daywear in Drop 1 to a rush of color, casual cuts and slogans in Drop 2. The releases will culminate in the climactic psychedelic print of Drop 3.