Reebok and Kerby Jean-Raymond are making another revolutionary move, with the launch of Reebok Studies___. In this new division of Reebok, Kerby Jean-Raymond will serve as the Artistic Director. The brand also announced that they would be extending its partnership with luxury fashion brand Pyer Moss and its Creative Director, Jean-Raymond.
Since the first Reebok by Pyer Moss collaboration back in 2017, the successful partnership has continued to push the status quo while effortlessly moving the culture forward. As Artistic Director of Reebok Studies___, Jean-Raymond will continue this effort with innovative men’s, women’s and unisex footwear, apparel and accessory collections.
Reebok Studies___ will also tap its current partners along with prospective collaborators for future capsule collections and partnership opportunities.
“When I pitched the concept of ‘Studies___’ to Reebok, it was largely because I was inspired by their roster of talent. What we are creating with Reebok by Pyer Moss is amazing, and I wanted to share that vision across the entire company. My vision is to not only work with existing Reebok talent and partners; it’s also to champion new ones,” said Kerby Jean-Raymond.
For more information on Reebok Studies___ or the Reebok by Pyer Moss collection, check out reebok.com.