Christian Witkin for the Estee Lauder Companies
Breast cancer survivor Marie Forbes talks with her children Andre and Angelique about her journey through breast cancer.
The Estée Lauder Companies is stepping up its Breast Cancer Awareness campaign with a digital program displaying tales of real families coping with the disease (like the Forbes family). The videos launch on October 1 on BCAcampaign.com. The goal is to inspire others to do the same by uploading personal accounts. The Estée Lauder Companies will donate $1 ($22,000 max) to The Breast Cancer Research Foundation for every share on Twitter or Instagram (#BCAstrength).
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