On Tuesday at the São Paulo Fashion Week Patricia Motta show, models wore sophisticated florals and pastels—and a matching pop of citrus-hued lipstick to match. Orange is this season’s red, an update to the hugely popular coral shade of spring-summers past. This year it’s all about a tangerine dreamy shade. It’s bright and fun (looks best in matte or satin finish). There’s no intensity-diluting pink tone to the color—just full-on rich orange. To start orange crushing this spring try out one of these three editor-approved shades. NP Set Lipstick in Noosa, $12, Target. IMAN Luxury Moisturizing Lipstick in Hot, $10, drugstores. Dior Rouge Dior in Rendez-Vous, $34, dior.com.