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Home • News

Designer Duro Olowu Shares His Creative Process When Styling Printed Textiles  

British designer Duro Olowu shares his fashion tips on styling the perfect prints just in time for summer.
Designer Duro Olowu Shares His Creative Process When Styling Printed Textiles
Anna Webber / WireImage
By Toni Akindele · Updated October 27, 2020

Take notes this summer from Nigerian-born, London-based designer Duro Olowu on how to style printed textiles.

In an interview with NY Times Fashion & Beauty, the designer reveals that his creative process is kind of spontaneous. “I don’t know where anything is going to go yet,” he admits. “That’s how I work when I’m mixing fabrics. I don’t plan; I do it last minute. It’s instinctive. If it’s not right; I just know.”

Designer Kimberly Richardson on Her Fashion Journey

Essentially, the trick to pulling off mix-matched vibrant prints is simply just going with your gut and being confident! This is a great tip to practice for your summer style.

The Brit explains how his go-to accessory is the silk scarf and that he collects fabric the way some people collect Rolexes. “[Scarves are] really transformative. It completely changes the look,” explains the designer.

Olowu often frequents New York where his wife Thelma Golden, Studio Museum director, is based. Check out his interview here.

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