We’ve watched the six young women from the Girls United: Beautiful Possibilities mentorship establish a vision, create the product and develop the packaging for their collection- but now what? Learn some of the secrets to great marketing as they connect with industry leaders to make their vision a reality.

Julee Wilson, ESSENCE Global Beauty Director takes the girls (and you) inside the New York City ESSENCE offices to meet the Executive Director of Live Events, Candace Montgomery. They spend the day learning all about what goes into live events while helping plan Beauty Carnival! While touring the venue they are met by Cashmere Nicole, CEO & Founder of Beauty Bakerie. Cashmere shares her entrepreneurial journey and gave gives the girls advice for launching their collection.

The biggest surprise of the day is when the girls learn where they will reveal their collection……it’s a big deal so make sure you watch to the end!

Click here to catch up on episode 3 or start watching from the beginning! Learn more at ESSENCE.com/beautifulpossibilities and join the conversation at #EssenceGirlsUnited #BeautifulPossibilities

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