If there is one thing we know about kids it’s that their feet grow rapidly. You would think that by now there would be a popular subscription service that provides shoes for the youth but, leave it up to Nike to create the first-ever children’s sneaker club.

Launching today, children (and their parents) will have the option to choose from 100 pairs of styles and depending on what subscription service you purchase warrants how many shoes Nike will send you. There are three tiers of subscription: four pairs a year for $20/month; six pairs a year for $30/month’ one pair a month for $50/month. Those who take part can upgrade, downgrade or pause their subscription at any time.

This new adventure club removes the hassle of shopping for parents and invites kids to start an adventure. It makes getting a new pair of shoes fun for the kiddos instead of a daunting process.

Join the Nike Adventure Club here.

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