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Home · Celebrity

Jourdan Dunn’s Missguided Athleisure Collaboration Is Almost Here!

The 96-piece collection officially launches March 11 on Missguided and the newly opened Missguided retail store in London.
Jourdan Dunn’s Missguided Athleisure Collaboration Is Almost Here!
By Brandi Fowler · Updated October 26, 2020
This article originally appeared on Instyle.com. The debut of Jourdan Dunn’s new athleisure line is just days away … and the supermodel is revealing more about the looks that will be in store for sporty fashionistas when it drops. The collaboration with popular online store Missguided is called Londunn—a 96-piece collection that includes an assortment of cropped, off-the-shoulder sweatshirts, high-cut bodysuits, bralettes complete with branded elastic bands, velvet pants, and more that retail from $18 to $120. As far as her inspiration for the sultry looks, Dunn told WWD she wanted to create a versatile collection that could be worn with sneakers during the day or heels at night. “I chose ath-leisure because I want women to feel sexy and comfortable at the same time,” Dunn said.

Want to win the chance to meet me at the Missguided Westfield Stratford store on the 11th March??? Head over to the @missguided website to enter. Competition ends 12pm tonight!!! Good luck 😘 #londunnxmissguided

A post shared by Jourdan Dunn (@jourdandunn) on Feb 28, 2017 at 8:02am PST

In the past couple of weeks, Dunn has teased fans with images and videos from the campaign, sharing two clips that show models rocking everything from hooded bodysuits and mesh tops to sparkly off-the-shoulder sweatshirts.

LONDUNN ➕MISSGUIDED 11.03.17 #londunnxmissguided

A post shared by Jourdan Dunn (@jourdandunn) on Feb 26, 2017 at 3:40am PST

I Wear My Own Bras #londunnxmissguided 11.03.17

A post shared by Jourdan Dunn (@jourdandunn) on Feb 25, 2017 at 11:38am PST

Her friends are also already popping up on social media wearing the looks. Londunn x Missguided officially launches March 11 on Missguided and the newly opened Missguided retail store at Westfield Stratford in Stratford, London.  
TOPICS:  Missguided
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