Are you ready for ESSENCE Festival? It’s time to celebrate alongside your squad at the biggest party of the year that honors our individual uniqueness and oh-so gorgeous skin. So, get the healthy, radiant look you crave with these 5 tips, then join the fun in New Orleans!

Hydrate, Don’t Dry Out. With all the excitement, you don’t want to lose steam because you’re dehydrated. Be sure to have a water bottle with you from daytime events to evening performances, so your skin doesn’t dry out and you stay fresh!

Look Fresh All Day. Whether you’re networking with business leaders or checking out the Beauty Carnival, you want your skin to be moisturized and gorgeous. So, before you walk into the convention center, wash away your travel day by gently cleansing with AVEENO® Skin Relief Body Wash. It has an oat-based formula that replenishes moisture for softer, smoother, healthier-looking skin—even after you rinse!

Cover Up Couture. Prep your skin with AVEENO® Protect + Hydrate Moisturizing Sunscreen Lotion before you take in all the outdoor action at ESSENCE Day, then take your protection a step further in a fashion-forward flopping straw hat. Not only will it add a little southern NOLA charm to your look, but it will keep the sun’s rays off of your face while you sample some delicious food truck fare. 

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Fuel Your Body. With so many activities from morning to night, snack on treats that nourish your whole body—and your skin—throughout the day. Pick up a mix of walnuts and sunflower seeds for omega-3s, get a side of sweet potatoes for a Beta-carotene boost and add an avocado to a salad or sandwich, these healthy fats equal soft, supple skin.

Step Out Fierce. Don’t be afraid to show a little skin in the latest off-the-shoulder and mini styles when you enter the Superdome. Nourish your skin with AVEENO® Skin Relief Moisturizing Lotion, the rich formula with oat oil and natural shea butter, moisturizes for a full 24-hours, so you are spotlight ready, just like your favorite stars! 

And don’t forget to stop by the AVEENO Booth at ESSENCE Festival’s Beauty Carnival to experience a luxurious hand massage, snap your new social pic in their photo booth and so much more!