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Home · Fashion Week

Designer Stella McCartney Is Being Accused Of Cultural Appropriation

Designer Stella McCartney Is Being Accused Of Cultural Appropriation
Antonio de Moraes Barros Filho/Getty Images
By Crystal Tate · Updated October 26, 2020

Paris Fashion Week has officially come to a close, and while majority of the designers’ shows were memorable, there is one particular designer who is receiving criticism for her Spring 2018 collection. Earlier this week, Stella McCartney incorporated Ankara, a traditional African print in colorful tribal patterns, in her collection, and sent numerous African-inspired dresses down the runway.

To make matters worse, McCartney referred to the collection as “a joyful exploration of British style” in her show program, and only sent a few Black models down the runway for her Spring 2018 show.

The Summer 2018 collection sees over-dyed washed denim paired with colourful printed dresses for an effortlessly confident approach to everyday dressing. Print by Vlisco. Discover the full collection on #StellaMcCartney.com #PFW 📸 by @PamelaBerkovic

A post shared by Stella McCartney (@stellamccartney) on Oct 2, 2017 at 6:54am PDT

McCartney did however acknowledge the origin of the print on her Instagram.

A celebration of Summer style. Classics are revisited with customised African-inspired prints by Vlisco. #PFW #StellaMcCartney 📸 by @PamelaBerkovic

A post shared by Stella McCartney (@stellamccartney) on Oct 2, 2017 at 4:55am PDT

However it appears the damage was already done as numerous people on Twitter expressed their outrage and disappointment at the collection.

So are we going to talk about Stella McCartney using Ankara prints,
meanwhile there was only ONE African model on her runway?!🙄 pic.twitter.com/ljrvfNYMNK

— Amarachi Nwosu (@AmaraWorldWide) October 2, 2017

 

How are you going to use African culture as your "inspiration" yet not even attempt to have African women represented on your runway?

— Amarachi Nwosu (@AmaraWorldWide) October 2, 2017

 

Sending dresses our mothers have been wearing around d house for ages & calling it british fashion trends 🤔🤷🏿‍♀️ @StellaMcCartney really ?? https://t.co/0ohR06WxpX

— Adeola Aderemi (@AddyGotHerOwn) October 3, 2017

 

https://twitter.com/NnennaSays_/status/915145315807875072

 

We all know African prints are awesome & beautiful, appreciate them, but don’t make it look like you just discovered them #stellamccartney

— Literandra (@literandra) October 4, 2017

Despite the backlash, McCartney is still standing by her collection and the fashion brand issued the following statement to Fashionista. “The prints were about celebrating a unique textile craftsmanship, its culture and highlighting its heritage. We designed the prints in collaboration with Vlisco in the Netherlands, the company that has been creating unique Real Dutch Wax fabrics in Holland since 1846 and helps maintain its heritage.”

We’ll let you be the judge on whether McCartney is guilty of cultural appropriation or not.

TOPICS:  Stella McCartney
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