Plus-Size Brand Lovesick Launches Campaign Starring Kylie Jenner's BFF, Jordyn Woods

The brand has added a size 8 to promote inclusivity among a wider range of curvy women.

This article originally appeared on Instyle.com.

Torrid’s cool little sister label, Lovesick, has expanded its plus-size collection today with an empowering new campaign called "Love Comes in All Shapes" by adding size 8 to its plus-size range (sizes 10 to 26)—a move to welcome and embrace all curvy women. Featuring fashion It-girl (and best friend to one Kylie Jenner) Jordyn Woods, the brand’s ambassador, the campaign also stars models Lulu B., Barbie Ferreira, and Diana Veras.

RELATED: Jordyn Woods, Model And Kylie Jenner’s BFF, Says 'I Am a Curvy Girl And I Wouldn’t Have It Any Other Way'

RELATED: Danielle Brooks Blasts 'America's Next Top Model' For Not Celebrating Curvy Women

With this launch, Lovesick is continuing the conversation on inclusivity and body positivity that has been making waves throughout the fashion industry.

But the real icing on the cake? The denim, the jackets, the bodysuits—all are priced under $59. Shop the collection at lovesick.com and scroll down to see more looks from the campaign.

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Filed under: Celebrity, Fashion