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Four Bold Ways To Shape Your Brows

Jared Bailey, Benefit Cosmetics’ Global Brow Expert, has pro-tips for today's most popular brow shapes.


If there’s one makeup skill we want to master, it’s shaping eyebrows.

We’ve always subscribed to the mantra that they should look like sisters instead of twins, but sometimes, drawing them on is way more complicated than it should be.

Over the years, Benefit Cosmetics has become our go-to brand for the products that make application easier, and now, we’re obsessed with their Brow Bars. Located in a host of cities across the country, these service stations provide a plethora of treatments that tackle hair head-on! 

From brow mapping and waxing to tinting and lash application, there’s no telling what skills you’ll pick up in a Benefit Brow chair.

In fact, the experience has gotten so popular that the brand is completely revamping its signature service and expanding to 47 countries around the world. The new and improved “Benefit Brow Styles,” debuting this spring, will combine service and product styling—creating your perfect & wearable brow wardrobe.

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If you’re eager to get pampered by one of their experts, press play (above) for a quick lesson from the brand’s Global Brow Expert, Jared Bailey. 

He’s got pro-tips for 4 distinct shapes that most of us want or already have: feathered, bold and angular, natural and straight. 


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