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Home • Videos

WATCH: In My Feed - 'Beyoncé Bump' Boosts Economy with 'Cowboy Carter'

By Essence · Updated April 12, 2024
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The Beyonce’ Bump has struck again. The term was coined after the icon’s Renaissance Tour was found to have significantly stimulated the global economy with an uptick in hotel stay sales, beauty service providers and other small businesses patronized by concert-goers.

Now, with the recent release of her latest album, “Cowboy Carter,” The Beyonce effect seems to be happening again.

TOPICS:  Beyonce Cowboy Carter Renaissance