February 11, 2010 While Marc Jacobs announced he no longer care for celebrities at his fashion shows, over at the BCBG Max Azria show yesterday it was business as usual with PYTs like Keke Palmer and Michelle Williams sitting in the front row surrounded by photographers snapping away. Max Azria, along with his wife Lubov, knows what young, contemporary gals with busy social calendars want to wear. For Fall 2010, BCBG tones down the fantasy and focuses on practical and modern pieces with a collection of lightweight dresses and separates. In a sober but tres chic palette of color block black and grey and later in the show shots of blue, yellow and tan, the Azrias sent numerous interpretations of clean geometric dresses down the runway. These were the kind of sleeveless wrap and tunic silk dresses that can rival your favorite T-shirt when it comes to ease. The beautiful draping, tucks and folds on the billowy dresses were made more accessible with an elastic belt cinched at the waist for a more flattering silhouette. We think this asymmetric hemmed dress here on model Shena Moulton would look great on Keke or Michelle. The other stars of the BCBG show were the platform, ankle strap booties that brought weight to the light clothes. This collection was as much about ease as it was a study in the fine art of layering. Dresses were thrown over a uniform of slim, knit, black and grey long sleeve tops and thick cream tights. Peel off the under layers and you’ve got season-less pieces for your wardrobe. For a less casual look, the final dresses down the runway were dressed up with touches of sequins and sheer pleats for an effortless, after-dark look. fashionweek_logo285x65.jpg