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Home • News

ESSENCE Poll: When Do You Wear Makeup?

Studies show that women spend an average of $15,000 on makeup in their lifetimes. How often do you wear makeup?
When Do You Wear Makeup?
JGI/Jamie Grill
By Dominique Hobdy · Updated October 27, 2020
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You’ve heard it before, “I’ve got to put on my face.” Whether we’re aware or not, makeup is a major player in many women’s lives.

A 2013 study found that women spent an average of $15,000 on makeup in their lifetime, and the numbers keep going up.

With the success of beauty gurus, subscription boxes, contour mania and the like steadily increasing, there’s no surprise that about 4 in 5 women wear makeup.

From the ladies that can’t leave home without a fully beat face to the women that could care less, we want to know where you lie on the spectrum. Do you wear makeup everyday? Only on special occasions? Never? Let us know!

[poll id=734166]