Skip to content
  • Essence GU
  • Beautycon
  • NaturallyCurly
  • Afropunk
  • Essence Studios
  • Soko Mrkt
  • Ese Funds
  • Refinery29
  • Celebrity
  • Fashion
  • Beauty
  • Lifestyle
  • Entrepreneurship
  • News
  • Shopping
  • Video
  • Events
  • 2025 ESSENCE Festival Of Culture
  • Subscribe
Home • News

New Nike Commercial Spoof Calls LeBron 'Traitor'

Cleveland Cavaliers fans are still pretty upset over Lebron James' departure from their beloved lineup, and they're not keeping quiet about it. Cleveland filmmaker Dan Wantz has shot, produced and edited a short video spoofing Lebron James' latest Nike commercial. In the video, local Clevelanders respond to James' "What Should I Do?" question from the Nike commercial and have some pretty harsh responses for their once heralded King James...
New Nike Commercial Spoof Calls LeBron 'Traitor'
Lebron James 260 Jpg
By Essence · Updated October 29, 2020
Cleveland Cavaliers fans are still pretty upset over Lebron James’ departure from their beloved lineup, and they’re not keeping quiet about it. Cleveland filmmaker Dan Wantz has shot, produced and edited a short video spoofing Lebron James’ latest Nike commercial. In the video, local Clevelanders respond to James’ “What Should I Do?” question from the Nike commercial and have some pretty harsh responses for their once heralded King James. Wantz told reporters that his reason for creating the video was because he “just wanted Cleveland to have a voice.” He also said that James was “more than just a basketball player” to Cleveland residents. Do you think LeBron deserves such harsh criticism for leaving the Cavs?