Celebrity Makeup Artist AJ Crimson is no stranger to the red carpet. His clientele includes Estelle, Keyshia Cole, Brandy, Missy Elliott, Christina Miliana and loads more who are always gracing red carpets around the country. But this year Crimson is bringing red carpet looks to the everyday woman with the launch of Dual Skin Crème Foundation.

“While I’ve liked a lot [of foundations] I could never find the perfect one that had the ability to go on sheer when evening out skin tones but could also have buildable coverage to wipe out tattoos at the same time,” says Crimson. “Most of all I just wanted one product that could give my clients a spectacular look of flawless second skin. It’s fresh, dewy and it allows women to be who they are!”

Unlike most formulas that can be drying, Crimson’s foundation locks moisture in. And as an added bonus, the new line, complete with 13 colors, can be worn sheer or built up for a lightweight coverage that won’t clog your pores. And, it can even disguise unwanted tattoos.

Crimson debuted the foundation at the Ji Oh presentation on September 4. The foundation is $35, and can be purchased at ajcrimson.com.