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9 Pro Secrets for Purchasing Perfume

Shopping for fragrance can be intimidating. What scents are in season?  What's the difference between a parfum and toilette?  How much should I invest on a fragrance purchase?  The questions are endless. That's why we enlisted Nichole Kirtley, a fragrance marketing executive and honoree of the Fragrance Foundation Awards, to share nine tips for picking the perfect perfume.