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Many Black small business owners have struggled to stay afloat after being hit by the coronavirus pandemic. Because the pandemic disproportionately impacted racial and ethnic minority communities, this put a major strain on Black and minority-owned businesses, specifically. And though Prime Day came and went, Black and Latinx retailers still need our support through the holiday season (and beyond).
If you’re looking to #buyblack for loved ones this holiday, here are a few businesses that you should add to your radar. And if you’re looking for more, Amazon has its own section of small American-owned businesses.






