Ford Wants to Give YOU a New Car at ESSENCE Fest

Register early for the Ford Ride & Drive and enter for a chance to win a new Ford vehicle of your choice.*

Ford is returning to #EssenceFest for the seventh consecutive year and you’ll have a chance to win great giveaways and the opportunity to Go Further!

Stop by the Ford booth for a chance to test drive some of our newest products and be part of the daily SiriusXM celebrity broadcast. Join us for an exciting Fourth of July weekend.

Pre-register for the Ford Ride and Drive and enter for a chance to win a new Ford Vehicle of your choice at this year’s ESSENCE Festival®**. You’ll test drive some of the most stylish and fun-to-drive vehicles on the road today.