There’s really only one way to describe Lane Bryant’s newest #ThisBody campaign — fabulous!
The brand tapped inspirational women including singer Lizzo, poet Ashlee Haze and the dancers behind the Pretty Big Movement for an inspiring body-positive message that encourages women to live out loud and embrace their flawless curves.
The ladies are all trailblazers in their own right. Lizzo is a singer and activist who’s all about body positive jams like her hit “Good As Hell” and makes it her mission to uplift women of all sizes.
Ashlee Haze is a profound poet based in Atlanta whose words have traveled way beyond her hometown and caught the attention of powerhouses like Missy Elliot.
The dancers behind The Pretty Big Movement stepped up when they saw a void in the dance community when it came to curvy women and now they’re sharing their moves with the world.
These forces teamed up for a video to show women how they use their voice, their words and their moves to celebrate and express who they are. Perhaps what’s most inspiring is seeing this group of beautiful black women show us what it looks like when you do, say, and wear what you want.
You can learn more about the campaign’s stars by heading to thisbody.com.
And if you’re in the mood to shop you can snag the pieces that inspired the campaign below or head straight to LaneBryant.com.
