Edward Enninful Wants To Ensure Diversity Isn’t ‘Spoken About As A Trend’

Edward Enninful Wants To Ensure Diversity Isn’t ‘Spoken About As A Trend’

DEK: The British Vogue editor is doing his part to help normalize diversity in the fashion industry

 

BYLINE: Crystal Tate

 

BODY: When Edward Enninful was named as the first Black editor-in-chief of British Vogue last year, there was definitely a shift in the fashion industry. Enninful instantly made an impact by choosing Black supermodel Adwoa Aboah for his very first cover for the magazine and even did a cover featuring nine models of color this past May.

 

While Enninful is definitely doing his part to encourage more diversity in the fashion industry, he cautions the fashion industry about making it a trend. Enninful, who recently spoke at the 2018 Cannes Lions International Festival of Creativity, said, “Culturally, fashion can make great statements. This whole conversation about diversity, there’s a fear that it could turn into bandwagoning.” He continued, “We have to feed it, we have to nurture the young generation like I was nurtured. We have to make sure that it’s not something that is spoken about as a trend.”

 

Despite the progress that’s been made , Enninful admits that there’s still plenty more work to be done. He said, “We’re all here doing our best, but we’re not doing enough.” As for the future, like his #NewVogue, Enninful has hopes for a new and better fashion industry in the future. “It’s very important that I show images that make the world think it is normal to be who you are. Until we’re not talking about diversity [and] it’s just a given, that’s what I’m trying to work for.”

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