To continue the It’s a Man’s World campaign, Reebok announced its next female icon, Distortedd (Anhia Zaira Santana), a visual artist and illustrator who is known for her live painting exhibitions. The artist collaborated with the athleisure brand to update the iconic Instapump Fury sneaker.
“This shoe, I really wanted it to show the hard work, the blood, sweat, and tears that I put into my art to get to where I am now,” exclaimed Distortedd. The creatives’ unique illustration style showcased on the shoe is influenced by a mix of skate culture, graffiti, and her favorite childhood cartoons.
‘As a kid, I was always obsessed with cartoons. I used to just sit in my room and draw cartoon characters,” she exclaimed. “In Philly, I hung out with a lot of graffiti artists and skaters. There’s a cool underground scene there that’s really slept on.”
The Reebok x Distortedd It’s a Man’s World Instapump Fury arrives in inclusive men’s and women’s size ranges and priced at $180. Shop here.