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Home β€’ Entertainment

Rihanna's 'Sledgehammer' Music Video Is The First Ever To Premiere In IMAX Theaters

Rihanna takes her career to new heights, becoming the first to premiere a music video in IMAX theaters. 
By Rachaell Davis · Updated October 27, 2020

Earlier this week, superstar songstress and fashion icon Rihanna released her latest single, “Sledgehammer,” from the upcoming Star Trek Beyond film, and now she’s followed up with the visual.

Keeping with the feel of the movie itself, the video features Rihanna outfitted in an oversized burnt orange jumpsuit with futuristic makeup and hair as she belts out the song’s lyrics in the middle of the desert. The video premiered in select IMAX theaters early Thursday morning, before later debuting on both TIDAL and VEVO.

Rihanna And Calvin Harris Release New Video For ‘This Is What You Came For’

Rihanna celebrated the release with several promotional posts on her Instagram page.

#SLEDGEHAMMER will be the first ever music video to premiere in #IMAX theatres tomorrow at 9AM EST! It will be up on @TIDAL and @VEVO at 10AM EST. Can’t wait for you to see this Navy! πŸ”¨πŸ––βš“ @startrekmovie

A video posted by badgalriri (@badgalriri) on Jun 29, 2016 at 12:36pm PDT

Rihanna is currently on the European leg of her ANTI World Tour, and is scheduled to perform in Barcelona just before Star Trek Beyond hits theaters on July 22.

Check out the full video above!

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TOPICS:  Rihanna