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Home • Culture

This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!
@theorchidsociety Instagram
By Natasha Hatendi · Updated October 23, 2020

For 24 years and counting, the ESSENCE Festival has been a space where Black women come to feel like royalty. Celebrated from every angle across multiple platforms for 4 days nonstop, there’s no other gathering in the world that proudly places every facet of what it means to be a Black woman on a pedestal without apology.

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At this year’s Festival, Walmart’s #ReignOn campaign took things to the next level and had beautiful Black women and precious little girls from age 7 to age 70 embracing their queendom. Scroll through for a look at some of our favorite pics of our ESSENCE Fest ladies rocking their crowns proudly.

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

ahnapthepa26/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

andrea_purry/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

fabchic_mzallen/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

jojobellmoun/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

herrificstylist/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

majesticdopenesslocs/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@theorchidsociety Instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

ibuttaluv14/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

myeramyera/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

reebaddie/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

nneka_meshelle/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

reesestrices/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

simpleekei/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

styleinvy_by_tsmith/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@kellikelz Instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

smitty2578/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

stoopandstank/instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@theorchidsociety Instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@taya_forya Instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@tootsieroll06 Instragram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@ja_merican Instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@miss_voltaire Instagram

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Essence Festival
This Viral Campaign Had Black Queens Of All Ages Rocking Their Crowns Proudly At ESSENCE Fest...See The Pics!

@itstrish_sheena Instagram