This year Target is kicking off Black History Month by honoring Black business owners and creators for its eighth consecutive year. They’re elevating the voices of Black artists, creators, entrepreneurs, team members, and communities through authentic storytelling, content, and products that honor the cultural influence and intersectionality of the Black community with the 2023 Black Beyond Measure campaign and collection.
“This year, our expanded partnerships with business owners and creators have allowed us to develop a product collection made 100% for us and by us, celebrating Black culture and joy,” says Pamela Krominga, Director of Multicultural Merchandising. “We’ve already seen an incredible response from our guests, and we are proud to continue supporting and uplifting the people responsible for bringing this collection to life in such an authentic way.”
This year’s collection is now available online and in stores and features new categories within the home and wellness space. The lifestyle products highlight Black artists like Schentell Nunn, whose pieces include an incense holder and other ceramics to bring joy and love into the home. Rayo & Honey, founded by Roachele Negron, has pieces that transform poetry and Black pop-culture references into modern affirmations integrated onto home décor. DomoINK, founded by Domonique Brown, celebrates diversity through empowered art and décor, including a paint-by-number art kit. And lastly, graphic designer Blu Moody, whose products center around the theme of the power of being your authentic self, include a “My Voice My Power” ruled journal.
Additionally, Target is continuing its Black Beyond Measure digital hub, which allows Target to uplift Black entrepreneurs by helping guests shop for products from Black-owned and founded brands. Even more wellness brands and products can be found there during Black History Month and at any other time of the year, including G.L.A.M. Body Scrubs, GlowRx Skincare, ROSEN Skincare, Curls, Freres Branchiaux, and more.
Target is expanding its partnerships with Black-owned businesses and HBCUs to co-create exclusive products and designs, celebrating Black culture and joy during Black History Month and year-round. These investments support Target’s Racial Equity Action and Change (REACH) commitments to create an environment where Black guests feel welcomed and represented at Target stores.
Learn more about this collection at Target.com and see some of our favorite products from the collection below.
Create a relaxing, welcoming atmosphere in your home with this beautiful 26-Piece Ceramic Incense Holder from Schentell Nunn. This beautiful and functional incense holder is made of ceramic and features a two-tone design with a cream color, a shallow bowl-shaped top, and a light green inverted bowl-shaped bottom.
Available at Target
Add a beautiful and inspiring accent piece anywhere in your home with this “Tend to Who You Are Becoming” Printed Pennant from rayo & honey. This hanging decorative wall pennant is designed with bold pink block letters affixed in a diagonal orientation across the cream color cotton pennant.
Available at Target
The “Flourish” Printed Sherpa Throw Blanket from Rayo & Honey makes a cozy addition to your sofa or chair. Made from super soft high-pile fleece fabric, this throw blanket is designed in a tan hue with the black text “Flourish” repeated all over. It will make a great pairing with a variety of other throw blankets or pillows.
Available at Target