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Home · Skin

This Beauty Trend Dominated New York Fashion Week And It’s Not Makeup

This was one of the best things we saw beauty teams do to models’ faces backstage at the shows.
The Best Beauty Trend That Dominated New York Fashion Week
Getty Images
By Shalwah Evans · Updated December 6, 2020

It’s no secret that the healthier the skin, the better one’s makeup will look. This New York Fashion Week, more beauty teams truly took this to heart, commissioning the expertise of top skincare brands to elevate their makeup looks.

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The result: perfectly radiant skin moved to the forefront as the hottest beauty trend of the week. Skincare is about to be the new makeup.

Article continues after video.

While Joanna Vargas was in Los Angeles prepping celebrity clientele such as Tessa Thompson for the Oscars and corresponding events, her master aestheticians were carrying on her work at New York Fashion Week. At Rebecca Minkoff, it was all about hydrating the skin before applying makeup. Master aesthetician Stella Lisi started with a vitamin C wash, followed up with a sheet mask that’s perfect for those who travel often, and finished by massaging skin with a rejuvenating serum and a peptide-rich revitalizing eye cream.

“Clean your face every day, once a week exfoliate, and use at least one serum in the winter,” she said. “For big events, use a sheet mask to lift and hydrate the skin. If you have an amazing base your makeup will look great.”

The Best Beauty Trend That Dominated New York Fashion Week
The Best Beauty Trend That Dominated New York Fashion Week
NEW YORK, NEW YORK – FEBRUARY 08: A model poses for Rebecca Minkoff presentation during NYFW: The Shows at Spring Studios on February 08, 2020 in New York City. (Photo by Yuchen Liao/Getty Images for NYFW: The Shows)

Self-Portrait’s beauty look also focused on natural healthy skin. While a handful of models had pops of bright color around the eyes, Black models’ melanin seemed to be the focus of their look, undisturbed by an abundance of color cosmetics.

“This is our fourth season working with Skin Inc for beauty, and we’re more focused on clean, glowing skin than ever,” said Self-Portrait creator Han Chong. “Once again, our take on modern beauty is skin-first for a natural, confident look that complements the effortless feel of the entire Self-Portrait collection.”

The Best Beauty Trend That Dominated New York Fashion Week

The effortless and polished look was achieved with an exfoliating peel, a hydrating mask for moisture, a hyaluronic serum for glow, and finished off with brightening eye cream.

Skincare brand LINNÉ Botanicals prepped skin for the Alejandra Alonso Rojas show. The vision for the look was to “provide a canvas for NARS cosmetics and to create a flawless, radiant look that would help to further communicate the effortless luxury of Alejandra Alonso Rojas.”

The Best Beauty Trend That Dominated New York Fashion Week

Models appeared to have a glow that was radiating from the inside out as they walked down the runway. This was achieved using a suite of products from the REFRESH, RENEW, REPAIR, BALANCE and SMOOTH collections.

Shop products from the shows in the gallery below to get your model-like glow on well after fashion week has ended.

01
Joanna Vargas Vitamin C Face Wash
The Best Beauty Trend That Dominated New York Fashion Week
Joanna Vargas
available at Joanna Vargas $40 Shop Now
02
Joanna Vargas Bright Eye Hydrating Mask
The Best Beauty Trend That Dominated New York Fashion Week
Joanna Vargas
available at Joanna Vargas $60 Shop Now
03
Skin Inc My Daily Dose Of Glow
The Best Beauty Trend That Dominated New York Fashion Week
Skin Inc
available at Skin Inc $65 Shop Now
04
Skin Inc Pure Revival Peel
The Best Beauty Trend That Dominated New York Fashion Week
Skin Inc
available at Skin Inc $55 Shop Now
05
LINNÉ BALANCE Face Oil
The Best Beauty Trend That Dominated New York Fashion Week
LINNÉ
available at LINNÉ $68 Shop Now
06
LINNÉ SMOOTH Body Balm
The Best Beauty Trend That Dominated New York Fashion Week
LINNÉ
available at LINNÉ $74 Shop Now
TOPICS:  2020 beauty trends beauty beauty trends Dope Stuff On My Desk fashion Fashion House fur jergens julee wilson marketing mutha New York Fashion Week NYFW beauty NYFW beauty trends products sizzle
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