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Home · Beauty Products & Tools

What I Double-Tapped This Weekend: Must-Have Black Beauty Apparel

There's a shirt to represent you no matter how you rock your Black girl magic.
My Social Media Beauty Pick Of The Weekend
coolmelanins.com
By Shalwah Evans · Updated December 6, 2020

Every weekend as I’m scrolling through my feed and Insta-stalking the celebrities and influencers that I fangirl for, I come across something interesting and inspiring in the beauty space. From jaw-dropping transformations to drool-inducing hair, there’s always something that I can’t stop staring at or watching, and it instantly garners a double-tap.

On Sunday I discovered Cool Melanin on Instagram. It’s a Black-owned retailer that sells t-shirts and sweatshirts dripping in Black girl melanin magic. Whether you’re a beauty with big curls, a green thumb, street edge, a whole lot of booty, or blue tresses, there’s a shirt that represents you.

With t-shirts averaging $20 and sweatshirts averaging $27, they’re an affordable and stylish way to show off your pride for the hair you have, and the skin you’re in. One of my favorite shirts is the one with the beauty wearing jumbo box braids and her vitiligo with no apologies.

My Social Media Beauty Pick Of The Weekend

“All the designs are made from scratch with love exclusively for the most beautiful people with beautiful hearts, our family, yes we’re proud to be Black,” the brand officially states on its website.

View this post on Instagram

Comment below which T-shirts you want. 👇🏿 @ Coolmelanin is having a sale right now, 50% off & Free Shipping! Only $19.99! This is a limited time offer so make sure to order ASAP! Link in their bio! 👉🏾@Coolmelanin👈🏾(coolmelanins.com) Repost this picture and tag @Coolmelanin for an additional 10% off! #blackgirl #blackgirlmagic #melanin #blackwoman #black #melaninpoppin #naturalhair #blackgirlsrock #fashion #blackgirls #blackisbeautiful #blackqueen #blackwomen #beauty #viral #blackpower #model #blackexcellence #hair #love #art #curlyhair #blacklove #melaninonfleek #blackbeauty #blacklivesmatter #melaninmagic #afro #beyonce #bhfyp

A post shared by CoolMelanin (@coolmelanin) on Oct 11, 2019 at 2:18pm PDT

And with global shipping, anyone around the world can participate in this special way of showing off their love for being Black. They’re not just for Black History month. Being Black and being proud to be Black is a 365-day a year feeling. And now you can sport a different shirt every day to express that love for yourself and for the beauty of your sisters.

TOPICS:  behind the magic black-owned businesses celebrity december issue digital cover essence uncovered julee wilson Justine Skye mecca williams young devyn
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