Those who were hoping to see some bold and vibrant pieces during Essence Fashion House at the 2019 Essence Festival were in luck.

Reuben Reuel, the pioneering creator of DEMESTIK, made sure that his models walked the runway in the most colorful prints and patterns—including blouses, skirts, and dresses from the brand’s new collection. Reuel believes that each piece evokes a feeling of sophistication and a sense of connection and community.

DEMESTIK, which launched in New York City in 2012, has managed to stay popular over the years because it includes women of all shapes and sizes. Reuel believes in creating timeless designs with a true purpose. He wants each of his garments to be worn and enjoyed by the women who wear them.

You can shop the full DEMESTIK collection here and check out our favorite runway looks below.

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