A-list artists keep the HBCU homecoming culture alive.
Since the early 1900's, one tradition has reigned supreme on the calendars of historically Black colleges and universities: homecoming. A century later, this annual fall ritual has evolved into a major production. North Carolina A&T State University's moniker for the festivities there is "GHOE: The Greatest Homecoming on Earth," and only Howard University rivals it for celebrity appeal. Drake joined the legacy of the Notorious B.I.G. when he performed at Howard in 2012. Other campuses are bringing in top-notch talent too. Hampton University, for example, hosted Kendrick Lamar, Meek Mill and Miguel at its 2011 homecoming concert. And stars are not just rocking the night performances. Fashion shows, gospel revivals and educational seminars are being hosted by the likes of Kevin Hart and MC Lyte. With 41 HBCU homecomings scheduled every Saturday from September 27 through November 22, alumni and fans have their pick of who will become the next best homecoming on earth.
This article was originally published in the October issue of ESSENCE magazine, on newsstands now.