Essence.com

Home » Fashion & Beauty » Commentary

 

New Hair Line Arjuni Aims to Empower Women

The recent release of Chris Rocks' movie "Good Hair" stirred up a slew of issues that have burdened our culture for centuries. Even after India.Arie reminded us that we truly are not our hair, Afro-centric women still wonder if it's possible to adopt current hairstyle trends while holding on to our integrity?

That's why I was so excited when I was introduced to a new product line that is about more than surface beauty. Arjuni hair extensions appeal to both the humanitarian and the diva in me. I recently had a chance to sit down with Janice Wilson, the company owner, who has been wearing extensions since her days at Columbia School of Law.

In Cambodian mythology, Arjuni is a celestial being dedicated to becoming a goddess through rigorous physical, intellectual and artistic development. The company's mission is reflected in its name. Partnering with Life and Hope Association, Arjuni empowers women rescued from human trafficking or child prostitution by teaching them new skill sets.
 
Wilson has become accustomed to traveling into hillside villages to find 100 percent virgin hair. The villagers have come to anticipate her visits. It's companies like Arjuni that are helping deter hair traffickers who operate illegally, because all Arjuni donors are directly compensated. Arjuni also donates 10 percent of its profits to building wells in Cambodia.
 
The line offers a wide variety of textures of Cambodian hair from naturally bone straight, wavy, curly to kinky. The hair pieces are created on very fine hand or machine woven wefts and retail from $16 to $87 per ounce. For more information on the line, visit arjuni.com.
.

Next Story | Get 'Styl'D' with Eric Archibald on MTV's New Show »

Comments | Post a comment now »
 

I response to Nina M. The company is black owned, hence the featured article in Essence. Arjuni is owned by a black woman named Janice Wilson.

 

Right, because there isn't enough fake hair for black women to choose from. Also, I get the humanitarian side of things but, I'm sorry, let me know when one of these comapnies becomes black owned.

 

The woman in the picture I love her hair.

 

Oh yea, I just LOVE this Arjuni thing. I think it's so great that shes using something like hair to empower women. It's an inspiration to me.

 

In response to Alex, weaves are not poisoness.And I beg to differ, BLACK HAIR DOES GROW! If a black woman knows how to properly take care of her hair,and nuture it, then it'll grow, no matter if she wears weaves or not.

In response to Polemah, the reason why people aren't searching Africa for natural kinky type weaves, because it isnt a big demand for them.The black hair business has been built on women who want to have European-type hair. Also, if a person already has naturally kinky hair, I doubt they'd spend a
bunch of money on something they already have.

 

Personally, I don't wear weaves and rock my natural hair. But I think this is great for women who do wear weaves! It's about time that us Black people took back the dollars being spend on our hair and put it back into our communities.

 

All those fake stuff, stunts the natural hair growth and puts black women on a cycle of hair destruction.

Use of all these poisonious weaves,wigs,hair extensions etc. are resons why many black women's hair dont grow.

Not to mention the Billions spent every year making "others" rich.

Billions of dollrs that could stay in the black community every year.

 

Polemah, Arjuni's kinky hair matches my natural texture perfectly. Yvonne, Africans have been adding hair extensions for centuries. It's all in your intention.

 

I think it is great that a sister is actually manufacturing the hair that most Black women purchase from Asians and all we focus on is styling. I am a firm believer that the profit is in supplying the materials. There used to be a church and a bar on every corner now there is salon and barber on every corner as well. I have a question why do we purchase long straight european looking hair from asians or other ethnics? Why don't we go to the Islands or Afirca to purchace real kinky hair. I woul love to get a real afro weave. Whats the deal!?

 

Great mission, but only 10%? Why do we have to use the hair of others??? This is still saying that our own hair texture is bad regardless as to the texture of the weave tracks. My real hair is just as good.

 

Glad to see that not only is she is compensating the people for their hair but that she is also doing something for the communities. This is definitely a different direction than other hair companies, already she is doing great!

Leave Your Comment






     


Customer Service | E-mail Newsletter Sign-up | Try 2 Issues Risk Free | Give a Gift of Essence | Change Your Address | Renew Your Subscription | Pay Your Bill | Questions & Comments

Site Map | Our Company | Media Kit | Press Room | Bios | Writer's Guidelines | Careers | Internships | Essence Cares | Contact Us

© 2009 Essence Communications Inc. All Rights Reserved | Privacy Policy | Terms of Use