Any beauty product that has DNA in the title makes us do a double take, making the notion of customization hit that much closer to home (like, chromosome close.) For a skincare brand, the DNA Renewal brand has a serious resume starting with founder, Dr. Ronald L. Moy a board certified dermatologist who is also the current Vice President of the Skin Cancer Foundation. He founded the skincare empire after learning about the success of DNA Repair Enzymes in renewing damaged cells and began implementing his findings into skincare to help his patients suffering with skin cancer. If that isn't enough to convince you, the same DNA Repair Enzymes study that Moy founded DNARenewal upon won a Nobel Prize in chemistry in 2015. Needless to say, this is serious skincare.
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The newest addition to the DNARenewal line, the DNA Restoring Mask ($75, at dnaegfrenewal.com), launching this month, is a powerhouse product packed with skin renewing ingredients like those nobel prize winning DNA Repair Enzymes, and Vitamins E and C. If masking is your weekend ritual, or the thing you do to relax after you've just had 'one of those days,' then you can expect everything from smoother, firmer, brighter and plumper skin. For a quick refresh, apply the mask on clean skin and let it set for 30 minutes. Rinse with warm water and continue with your usual beauty routine. The DNARenewal team recommends that you use once a week for normal skin and up to three times a week if your have severe un damage.
If you're still a novice in the skincare category, or you're a young 20-something who's more concerned with contouring than wrinkles, consider this: many dermatologist recommend incorporating anti aging treatments into your skincare regimen as early as 21. So, while you're sipping on that first (wink, wink) cocktail at your 21st birthday, cocktail that with a trip to your beauty local to pick up an eye cream, retinoid, this mask and a sunscreen. You're never to young to step up your skincare!
DNARenewal Restoring Mask ($75, at dnaegfrenewal.com)