Looking for alternative solutions to relieving menstrual cramps? Maya & Whoopi have your back… and your pelvic region.
Whoopi Goldberg announced Wednesday that she’s launching a medical-marijuana company with “canna-businesswoman,” Maya Elisabeth. The company, Maya & Whoopi, will design a line of products to provide relief from menstrual cramps.
The View co-host says she wanted to create a product for women that was discreet, provided relief and wouldn’t leave you glued to your couch.
“For me, I feel like if you don’t want to get high high, this is a product specifically just to get rid of discomfort,” she tells Vanity Fair. “Smoking a joint is fine, but most people can’t smoke a joint and go to work.”
“This, you can put it in your purse,” Goldberg continues. “You can put the rub on your lower stomach and lower back at work, and then when you get home you can get in the tub for a soak or make tea, and it allows you to continue to work throughout the day.”
Goldberg favors this alternative to painkillers and says you’ll be able to look at the ingredients on any Maya & Whoopi package and know exactly what it is. As for her motivations for starting this line,
“Hey, this niche is half the population on the earth,” she says. “This seems to be people flippantly blowing you off, which is what you get whenever you start talking about cramps. They weren’t thinking how do you target this? I have grown granddaughters who have severe cramps, so I said this is what I want to work on.”
The whole line is scheduled to be available in April and will only be available in California—that is until the laws change.
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