Coach Launches 'Poppy' Perfume This July

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Get ready to add another flirty scent to your perfume arsenal! WWD just announced that Coach will launch their newest fragrance, Poppy, this summer. With its subtle blend of cucumber flower petals, mandarin, vanilla and baby freesia, this fruity floral is just the thing if you like subtle scents that enhance your hotness rather than overpower it. And even though the scent it the most important thing, we're fully obsessed with Poppy's packaging--a delightfully French-looking pink bottle wrapped in a chic red bow. Perfume perfection! Coach's Poppy will hit department stores and specialty stores in July, and will be accompanied by a purse spray and lotion.