What Happens To Tiger Woods Post-Press Conference?

Tiger Woods finally spoke about his transgressions and apologized for his "irresponsible and selfish behavior." But what does it all mean for his image now that he has taken responsibility for his actions? ESSENCE.com spoke with crisis management consultant Judy Smith who has had a high-profile career handling a wide array of crises involving Fortune 500 companies, political figures, celebrity and sports figures. Check out what she had to say... Read More: What To Expect From Tiger Woods' Press ConferencePublic Figures and Public Apologies


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